Category: Digital Marketing

Marketing ○ Business ○ Sales ○ Management

How social media marketing can be used to make sales

How social media marketing can be used to make sales

People often ask me: “Does social media marketing really lead to sales?” My answer always starts with this: “Yes, you can make sales directly from social media if you are selling a business-to-consumer (B2C) product or service. But if you are selling a business-to-business (B2B) product or service, it plays a completely different role in the buying process.”

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Digital Marketing Ethics Liar has shadow with long nose. Conscience concept.

Digital Marketing Ethics

It is now possible to know just about everything about anyone. We leave digital breadcrumbs wherever we go. And since we spend so much time online, that’s a big reveal. As digital marketers, we are in possession of incredibly powerful tools, tools that can be used for good or ill.

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