Roadmap to Revenue

– How to Sell the Way Your Customers Want to Buy –

Roadmap to Revenue book from Kristin Zhivago

Named one of the Top 6 Marketing & Sales Books by Forbes

Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy will change your mindset from “seller” to “buyer” — as in, you will understand how to find out how your customers want to buy from you and what they want to buy from you.
Icon of stacks of coins with a green arrow rising, indicating revenue growth

There is a proven way to increased revenue...

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Revealed by a world-renowned revenue coach

Headshot of Kristin Zhivago, Founder of Zhivago Partners
Icon of stacks of coins with a green arrow rising, indicating revenue growth

There is a proven way to increased revenue...

Headshot of Kristin Zhivago, Founder of Zhivago Partners
Icon for shopping online with a small orange grocery cart

Revealed by a world-renowned revenue coach

Meet Best-Selling Author Kristin Zhivago

As a revenue coach, Kristin Zhivago, author of Roadmap to Revenue, interviewed thousands of customers for her clients. And one thing kept happening: There was an enormous gap between what the sellers were thinking their buyers wanted, and what their buyers really wanted.

Sellers — which includes marketing — were pushing concepts and content out there to customers who were either not finding those concepts, or, when they did, they thought, “Hmmmm. Not what I’m looking for.”

Pretty sad, because those sellers often did have what the customer was looking for, but they weren’t presenting it in a way that was in sync with what their customer was thinking.

It's time to start thinking like a customer.

Roadmap to Revenue will give you the exact tools you need to uncover what your customers are really thinking — without taking a lot of time or money.

Inside you will learn how to...

Roadmap to Revenue book from Kristin Zhivago

Dozens of 5-Star Reviews and Success Stories

Guy Kawasaki, Author of Enchantment: The Art of Changing Hearts, Minds, and Actions

"What's enchanting? A book that tells you exactly how to grow your revenue."Guy Kawasaki // Author of Enchantment: The Art of Changing Hearts, Minds, and Actions

Ivana Taylor with DIY Marketing

"Roadmap to Revenue is one of those books that will help you build your marketing strategy and system around creating a customer experience that just resonates so that your customers choose you." Ivana Taylor // DIY Marketing

Martin Zwilling with Forbes

"[A] recipe for business success that every investor is looking for." Martin Zwilling // Forbes

Headshot of Norm Goldman, a professional book reviewer with book pleasures.com

"It is one book that should be a top reading priority for CEOs and entrepreneurs..." Norm Goldman // Bookpleasures.com