Writing & Content Marketing
Kristin Zhivago has trained copywriters all over the world, for companies large and small, including IBM. She and our managing editor – and our professional, client-specific writers – create content that makes it easy for customers to find you and buy from you.
Our clients include B2C retail companies and B2B companies selling complex, high-scrutiny products and services. Kristin Zhivago has personally written more than 15,000 pages of copy and has trained copywriters worldwide. She and her team have built a content machine that consistently generates high-quality content that attracts and convinces potential customers.
Topics are researched by our SEO expert, who finds the keywords people are using to find you and the topics that your potential customers are sharing the most. She then creates comprehensive guidance to our writers, complete with high-ranking articles that we can refer to in the article and link out to (which increases your SEO juice).
Articles are carefully written, reviewed, and tweaked, by our managing editor and Kristin, then sent to you for review. Month after month, new posts, pages, emails, and other marketing materials are generated and published, pushing your rankings up steadily each month.
Oh, and since Kristin wrote the book on how customers buy, all content contributes to helping them make an informed buying decision in your favor. We make sure we’re always answering the kinds of questions your potential buyers are asking.