Show:
Business Ownership Podcast
Episode:
Marketing and Sales - Kristin Zhivago
Host:
Michelle Nedelec
Date:
June 5, 2024

In this episode, Michelle Nedelec talks with Kristin Zhivago about her extensive journey from selling machine shop tools to becoming a revenue coach and eventually running a successful digital marketing agency.

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Show:
Marketing Boost Solutions Podcast
Host:
Marco Torres
Date:
April 17, 2024

Ready to learn from a proven revenue coach and owner of a digital marketing agency? In this episode, Kristin Zhivago talks about her journey from tech sales to authoring the transformative book “Roadmap to Revenue”.

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Kristin Zhivago - Builders Podcast - Matt Levenhagen
Show:
The Builders Podcast
Host:
Matt Levenhagen
Date:
March 25, 2024

In this engaging episode, guest Kristin Zhivago shares her deep insights into branding, marketing, and creating a customer-focused business strategy. The conversation unlocks the often-overlooked simplicity behind marketing and selling—fulfilling promises and satisfying customer desires.

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Imperfect Marketing Podcast - Kristin Zhivago Guest
Show:
Imperfect Marketing
Host:
Kendra Corman
Date:
March 7, 2024

Kendra Corman talks imperfect marketing with revenue coach Kristin Zhivago. With decades of experience, Kristin helps companies sell more by truly understanding their customers.

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GrownLearn
Show:
Grownlearn
Host:
Zorina Dimitrova
Date:
February 23, 2024

With a wealth of experience helping CEOs and entrepreneurs understand their customers’ needs, Kristin shares valuable insights on building businesses that not only thrive but also make a lasting impact.

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Science of CX
Show:
Science of CX
Host:
Steve Pappas
Date:
February 14, 2024

In this episode of Science of CX, Kristin Zhivago talks about customer-centric approach, sales training transformation, empowering customer service, and continuous improvement.

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“In all honesty I was a bit taken aback by your presentation. I have always felt that I had a good handle on the latest in marketing, but some of what you said hit me like a reality check. I thoroughly loved your messaging and the way you explained your concepts.”
Mike Mayo, Digital Strategist and Growth Hacker
Mike Mayo
Digital Strategist/Growth Hacker
Show:
Chasing the Insights
Host:
Vince Warnock
Date:
December 16, 2023

In this episode of Chasing the Insights, Kristin Zhivago talks about how to grow your business without having to guess how to market to your customers.

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Author to Authority Podcast - Kristin Zhivago- How To Sell the Way Your Customers Want To Buy
Show:
Author of Authority
Host:
Kim Thompson-Pinder
Date:
December 14, 2023

Kristin Zhivago, a seasoned entrepreneur and marketing expert, has a rich background in tech and years of experience working with tech companies.  She firmly believes that customer understanding is crucial and emphasizes the need to figure out what customers want rather than guessing.

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Kristin Zhivago - Customer Transformation Live Podcast
Show:
Customer Transformation Live with Chris Hood
Host:
Chris Hood
Date:
November 8, 2023

Dive into the art of customer-centric sales with Kristin Zhivago, the trailblazing founder of Zhivago Partners, on “Customer Transformation Live with Chris Hood.” In this episode, we unravel the secrets of aligning your offers with the customer’s mindset for a win-win result.

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Kristin Zhivago - Women in Big Data Podcast
Show:
Women in Big Data
Host:
Desiree Timmermans
Date:
October 3, 2023

Listen, and get insights into How to Sell the Way Your Customers Want to Buy in this talk with Kristin Zhivago, President & Founder at Zhivago Partners. We talk about her bestseller book RoadMap to Revenue: How to Sell the Way Your Customers Want to Buy, named one of the Top 6 Marketing & Sales Books by Forbes.

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Kristin Zhivago and Christina Hooper
Show:
Entrepreneurs Taking Action
Host:
Christina (Blue) Hooper
Date:
July 16, 2023

Kristin Zhivago chats with Christina about why it’s important for clients to be educated about the digital marketing services they are buying.

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Kristin Zhivago and Munira Zahabi
Show:
Munira’s Musing Podcast
Host:
Munira Zahabi
Date:
May 28, 2023

Kristin talks with Munira about understanding what the customer wants, about EGO, and her book Roadmap to Revenue.

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Best Business Minds Podcast - Kristin Zhivago
Show:
The Best Business Minds
Host:
Marc Kramer
Date:
Dec 20, 2022

Kristin Zhivago discusses her background and what led her to writing her book, Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy.

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The Operational Excellence Show
Show:
The Operational Excellence Show
Host:
Marianne Rutz
Date:
Nov 2, 2022

Kristin speaks about Mindset Driven Marketing. You need to know the mindset your customer is in. She says it’s quite simple: 

Sales is about the desires your customers have, the concerns your customers have and the questions your customers have.

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Going North Podcast - Kristin Zhivago
Show:
The Going North Podcast
Host:
Dom Brightmon
Date:
July 30, 2022

Dom Brightmon and Kristin Zhivago talk about her book. “Roadmap to Revenue: How to Sell the Way Your Customers Want To Buy”, mindset-driven marketing, the customer’s buying process, and more.

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Kristin Zhivago lit the show on fire with her generosity of time and expertise. I learn more every time I speak with her. What a great guest!
Science of CX
Kristin Zhivago - The Positive Polarity Podcast
Show:
The Positive Polarity Podcast
Host:
Dave Molenda
Date:
June 23, 2022

Dave Molenda and Kristin Zhivago discuss how to increase your sales revenue by being more customer-orientated. Through a process of “reality check research,” Kristin explains how a company can identify their blind spots through customer feedback and work to improve their bottom line in the process.

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Winning on Main Street Podcast
Show:
Winning on Main Street
Host:
Gordon Henry
Date:
Gordon Henry

Kristin Zhivago talks with Gordon Henry about what customers want to buy and how they want to buy it.

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SDS-2843 May 2022 Teaser 1 Social Posting
Show:
Blaze Your Own Trail
Host:
Jordan Mendoza
Date:
April 23, 2022

Kristin Zhivago talks with Jordan Mendoza about early lessons she learned in sales and her digital marketing management company, Zhivago Partners.

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Show:
Not Another Marketing Podcast
Host:
John Tromans
Date:
April 18, 2022

Kristin Zhivago joins John Tromans to talk about how to market a little more ethically and ask more questions.

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That Entrepreneur Show
Show:
That Entrepreneur Show
Host:
Vincent A Lanci
Date:
April 8, 2022

Kristin Zhivago sits down with Vincent Lanci to discuss Zhivago Partners, a digital marketing management company.

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Business Radio X Podcast
Show:
Business Radio X
Host:
Mike Blake
Date:
March 31, 2022

Kristin Zhivago talks with Mike Blake about the shifting nature of sales from a traditional salesperson to a role of customer service.

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Get Down To Business Podcast
Show:
Get Down to Business
Host:
Shalom Klein
Date:
March 17, 2022

Kristin Zhivago joins Shalom Klein on his weekly radio show to discuss digital marketing.

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Communicast Podcast - Kristin Zhivago
Show:
Communicast Podcast
Host:
Scott D’Amico
Date:
March 17, 2022

Kristin Zhivago discusses with Scott D’Amico her “find it, face it, fix it” approach to life and business.  Kristin also shares how to live in the truth and the importance of leading a no regret life.

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Pocket Sized Pep Talk Podcast - Kristin Zhivago
Show:
Pocket Sized Pep Talks Podcast
Host:
Rob Jolles
Date:
March 14, 2022

So, you think you know a thing or two about selling do you?  Okay, but how much do you know about the way people make decisions and buy?  Kristin Zhivago sits down with Rob Jolles and brings her sales and marketing experience with her.

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Show:
Not Another Marketing Podcast
Host:
John Tromans
Date:
April 18, 2022

Kristin Zhivago joins John Tromans to talk about how to market a little more ethically and ask more questions.

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That Entrepreneur Show
Show:
That Entrepreneur Show
Host:
Vincent A Lanci
Date:
April 8, 2022

Kristin Zhivago sits down with Vincent Lanci to discuss Zhivago Partners, a digital marketing management company.

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Business Radio X Podcast
Show:
Business Radio X
Host:
Mike Blake
Date:
March 31, 2022

Kristin Zhivago talks with Mike Blake about the shifting nature of sales from a traditional salesperson to a role of customer service.

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Get Down To Business Podcast
Show:
Get Down to Business
Host:
Shalom Klein
Date:
March 17, 2022

Kristin Zhivago joins Shalom Klein on his weekly radio show to discuss digital marketing.

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Communicast Podcast - Kristin Zhivago
Show:
Communicast Podcast
Host:
Scott D’Amico
Date:
March 17, 2022

Kristin Zhivago discusses with Scott D’Amico her “find it, face it, fix it” approach to life and business.  Kristin also shares how to live in the truth and the importance of leading a no regret life.

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Pocket Sized Pep Talk Podcast - Kristin Zhivago
Show:
Pocket Sized Pep Talks Podcast
Host:
Rob Jolles
Date:
March 14, 2022

So, you think you know a thing or two about selling do you?  Okay, but how much do you know about the way people make decisions and buy?  Kristin Zhivago sits down with Rob Jolles and brings her sales and marketing experience with her.

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Kristin brings an impactful of experience, insight, context and takeways to any conversation about consumes, business and marketing.
Scott Murray
The Marketing Supoerpower Hour
Driven Female Entrepreneur Podcast - Kristin Zhivago
Show:
The Driven Female Entrepreneur Podcast
Host:
Melitta Campbell
Date:
March 10, 2022

Kristin Zhivago joins Melitta Campbell to talk about her success story and the necessity of knowing the demands and mindset of clients in order to achieve continual business growth.

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People Business - Brien McMahon
Show:
People Business Podcast
Host:
O’Brien McMahon
Date:
March, 2022

Kristin Zhivago talks with O’Brien McMahon about how to sell more by understanding what your customers want to buy and how they want to buy it.

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Writing with Authors
Show:
Writing With Authors
Host:
Vincent Lanci
Date:
February 27, 2022

Kristin Zhivago joins Vincent Lanci on his Writing With Authors Youtube channel to discuss her book, Roadmap to Revenue.

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Show:
Business Growth on Purpose
Host:
Jose Palomino
Date:
December 20, 2021

Kristin Zhivago talks to Jose Palomino about the buyer’s mindset and how the buyers set the pace for how sales happen.

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Corporate Thought Podcast
Show:
Corporate Thought
Host:
Mark Marling
Date:
November 3, 2021

Kristin Zhivago joins Marc Marling to discuss a masterclass in learning from your customers.  What is the customers buying process?  What is the customers mindset?

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Startup Hustle Podcast - Kristin Zhivago
Show:
Startup Hustle
Host:
Herman Sias
Date:
October 13, 2021

Kristin Zhivago joins Herman Sias to talk about everything you need to know about digital marketing.

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Market Impact Insights Podcast
Show:
Market Impact Insights
Host:
Market Impact Insights
Date:
September 27, 2021

Kristin Zhivago joins Dan Albaum to discuss the roadmap for breakaway revenue by truly understanding how customers buy and the power of partnering with sales in adopting a new marketing mindset to exceed customer expectations.

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ROI Podcast - Kristin Zhivago
Show:
 The ROI Podcast
Host:
Matt Martella
Date:
July 13, 2021

Kristin Zhivago joins Matt Martella to share what organizations get wrong when we assume our customer base identity.  Learn how we can begin to build a better relationship with our customers.

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Kristin-Zhivago-BBPTVShow
Show:
The BBPTV Show
Host:
Elaine Lindsay
Date:
May 27, 2021

Kristin Zhivago joins Elaine Lindsay to discuss the customer’s buying process and building your business to compete effectively in our fast-changing, hyper-competitive markets.

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Fantastic guest, Krstin Zhivago shared very valuable insights into how to understand the real buying motivattions of a customer, how to interview them properly to get unbiased insights. She also talked about her insights about the future of doing business. She was a true pleasure to talk to!
Zorina Dimitrova
Grownlearn Podcast
Today's Leader podcast banner with Kristin Zhivago
Show:
The Today’s Leader Podcast
Episode:
Putting on the Buyers Hat
Host:
Tony Curl
Date:
December 9, 2020

Kristin Zhivago joins Tony Curl to discuss your customers’ state of mind when they set out to buy; how consumers have many avenues available for them when they commit to buying; and what “putting on your buyer’s hat” really means.

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The Small Business Advocate
Show:
The Small Business Advocate
Episode:
How the post-pandemic economy will alter revenue generation
Host:
Jim Blasingame
Date:
April 27, 2021
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Banner for The Customer Experience podcast featuring Kristin Zhivago
Show:
 The Customer Experience Podcast
Episode:
Personas Don’t Drive Revenue … Mindsets Do
Host:
Ethan Beute
Date:
December 1, 2020

Kristin Zhivago joins Ethan Beute to discuss why understanding a customer’s Mindset provides more clarity than other customer insights, how to work with qualitative feedback, what marketers and salespeople need to do to win over customers, and much more.

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Banner showing Arlene Gale and Kristin Zhivago for a Mindset Meets Master podcast
Show:
Mindset Meets Mastery
Episode:
Mindsets About Selling the Way Customers Want to Buy with Kristin Zhivago
Host:
Arlene Gale
Date:
November 12, 2020

How do you know what your customers need? Is price the only reason customers buy? Can emotion help complete the sale? Can the competition help you sell to your customers? Learn the answers as Arlene talks to Revenue Coach Kristin Zhivago about the mindsets that help entrepreneurs sell the way customers want to buy!

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Banner for Amplify Your Success podcast featuring Kristin Zhivago
Show:
Amplify Your Success Podcast
Episode:
Mindset-Driven Marketing: How to Sell the Way Your Customers Want to Buy with Kristin Zhivago
Host:
Melanie Benson
Date:
September 16, 2020

Kristin Zhivago joins Melanie Benson to discuss Mindset-Driven Marketing and how to sell the way your customers want to buy. Listen in on this Amplify Your Success episode to hear Kristin’s revolutionary way of marketing that’s transforming the results of her clients.

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Banner for The Business Power Hour hosted by Deb Krier
Show:
Business Power Hour
Episode:
Mindset-Driven Marketing
Host:
Deb Krier
Date:
July 23, 2020

Kristin Zhivago joins Deb Krier to talk about Mindset-Driven Marketing and how it can amp up your revenue growth strategi

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Banner for Brett Trainor's Hardwired for Growth podcast
Show:
B2B Founder Podcast
Episode:
How to Grow Your Startup, even in a Recession with Kristin Zhivago
Host:
Brett Trainor
Date:
July 7, 2020

Kristin Zhivago joins Brett Trainor to talk about leveraging your customer’s Mindset to grow your business, looking at the customer’s perspective on why they’re buying from you, why sales and marketing cannot be isolated, and much more.

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Banner for BizSoup Podcast featuring Kristin Zhivago
Show:
Bizness Soup Talk Radio
Episode:
Mindset Driven Marketing: Understanding the Mindset of Your Customer
Host:
John DeBevoise
Date:
June 17, 2020

Kristin Zhivago joins John DeBevoise on Bizness Soup Talk Radio to discuss Mindset-Driven Marketing and how it can help your business succeed no matter what.

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The Small Business Advocate
Show:
The Small Business Advocate
Episode:
Why you should focus marketing on customer “state of mind”
Host:
Jim Blasingame
Date:
June 17, 2020

Kristin Zhivago joins Jim Blasingame to reveal that state of mind is the most important factor in what motivates someone to seek a purchase, choose a supplier and what they buy, and what you have to do to learn what that is.

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Banner for the Leadership Hacker podcast
Show:
The Leadership Hacker
Episode:
Mindset Driven Marketing with Kristin Zhivago
Host:
Steve Rush
Date:
June 1, 2020

In this episode you can learn about the role of Mindset in leading marketing strategies, the buying process vs. the sales process, the benefits of a “No Jerk” policy, how to sell the way your customers want to buy, and much, much more!

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Banner for ‎You are techY podcast with Ellen Twomey
Show:
You Are techY Podcast
Episode:
Interview with Digital Marketing Guru Kristin Zhivago
Host:
Ellen Twomey
Date:
May 13, 2020

Digital Marketing guru and company president, Kristin Zhivago shares what it means to be a servant leader. Kristin walks us through her journey that includes a background of 40 years in technology…this entrepreneur knows what she is talking about!

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Banner for The Groundswell Marketing Podcast
Show:
The Groundswell Marketing Podcast
Episode:
The New Roadmap To Revenue
Host:
Scott Martin
Date:
May 1, 2020

Kristin Zhivago shares her process on understanding how your customers want to buy and how to sell to them based on 4 types of buyer scrutiny.  This is from decades of work as an marketing agency owner & revenue coach to top executives in silicon valley and beyond.

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Banner for podcast episode with Kristin Zhivago and Lauren Kress, The Business Scientist
Show:
Grow Your Brand
Episode:
Coronavirus Lockdown: Keep your brand promise with Kristin Zhivago
Host:
Lauren Kress
Date:
March 28, 2020

Kristin Zhivago joins Lauren Kress on the Grow Your Brand Podcast to discuss how to adjust your processes to meet the needs of your customers during the health crisis whilst keeping your brand promise.

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Banner for Influential Visions podcast
Show:
 Influential Visions
Episode:
Teaching CEOs and Entrepreneurs How to Survive a Crisis Without Going Crazy?
Host:
Nathaniel Schooler
Date:
March 25, 2020

Kristin Zhivago joins Nathaniel Schooler on the Influential Visions Podcast to discuss Teaching CEOs and Entrepreneurs How to Survive a Crisis Without Going Crazy.

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Banner from The Agents of Change podcast with Rich Brooks
Show:
The Agents of Change
Episode:
Sell (and Market) the Way Your Customers Want to Buy
Host:
Rich Brooks
Date:
February 26, 2020

We might think we know what our customers are thinking, but we’re wrong, according to revenue coach, Kristin Zhivago. Discover why in this special podcast episode with Rich Brooks.

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Banner from the Mind Your Own Business podcast with Scott Sullivan
Show:
Mind Your Own Business
Episode:
Ep. 77 – Special Guest Kristin Zhivago
Host:
Scott Sullivan
Date:
February 24, 2020

Emerging from the analog world into the bright light of the digital world, Kristin Zhivago, founder of Zhivago Partners, lead the way by bringing digital marketing to the masses before we even knew we needed it.

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The Small Business Advocate
Show:
The Small Business Advocate
Episode:
Helping small businesses keep up with the pace of digital marketing
Host:
Jim Blasingame
Date:
February 5, 2020

Kristin Zhivago joins Jim Blasingame to recognize the challenge small businesses have in keeping up with digital marketing pressures, and how to adopt the right new strategies while maintaining the fundamental ones.

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Logo for B2B Revenue Leadership Podcast
Show:
B2B Revenue Leadership
Episode:
How to differentiate your marketing and win new clients
Host:
Brian Burns
Date:
February 26, 2019

Kristin Zhivago joins Brian Burns to discuss how to build a revenue roadmap, and what is really working in marketing today.

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Book Kristin as a guest speaker

Kristin speaks frequently on the subjects of:

  • How to Increase Revenue

  • Digital Marketing Trends and Techniques

  • Successful Selling in the Age of AI

  • Supporting Your Customer’s Buying Journey

  • Keeping the Promises Your Branding Makes

Book Kristin as a Guest Speaker
Headshot for Kristin Zhivago
Revenue Coach, 5-star author, sales and revenue turnaround expert, and president of Zhivago Partners, a digital marketing agency.

Interested in booking Kristin Zhivago as a guest speaker on your podcast?

Please fill out the form below and Kristin will be in touch soon!

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