You may have built a successful company over the years using traditional marketing methods, but as everything has shifted to digital, you’re likely not getting the same results. You have most likely experimented with digital marketing methods, but the results have been disappointing.
In the latest episode of our “Go Digital or Die” webinar series, Frank Zinghini of Applied Visions and I share our tips and experience on how to develop and execute a successful digital marketing strategy. Episode 4, “How To Be Successful Marketing Online” discusses everything business owners need to consider in the ever-changing digital marketing landscape.
In this webinar, you will learn:
- Digital marketing is more than just technology. It also requires the right people and the right processes.
- The importance of the consumer in marketing, since they can now talk to each other and their discussions impact their buying decisions.
- The role of social listening and how that factors into your marketing strategy.
- Other key elements in an effective digital marketing strategy, including content creation, search engine optimization, and influencer outreach.
Learn more about these and other pieces of the digital marketing puzzle, so your business continues to evolve as customers’ expectations and demands change. Watch the webinar today.